Multi-location businesses track each site against its own market with geo-grids.

The per-location measurement problem

A ten-location brand has ten ranking problems, not one. Each site faces different competitors, different distances to demand and a different prominence baseline. Any average across locations hides the sites that are failing. The correct unit of measurement is the individual location against its own service area — which is precisely what a per-site geo-grid provides.

The standard multi-location workflow

1. One grid per location, sized to each site's real service area — dense and small in urban cores, wider in suburbs.
2. A shared keyword set, so locations stay comparable.
3. A common scan cadence, following the standard pipeline.
4. Location comparison, ranking sites against each other on coverage and directing review and profile work to the weakest.

What head office actually reads

Multi-location teams need rollups more than detail: which locations improved, which declined, and where a competitor is taking over the map. Reports must be uniform enough that a regional manager can read ten in one sitting. LocalRank's per-location grids and reports are organized around this comparison job, with entry pricing — from $29 per month — that scales across location counts.

In-house or delegated

Some brands run the loop in-house; others delegate it to an agency — the agency use case describes the same loop operated on a client's behalf. Either way, the measurement requirement is identical: per-location, per-point, scheduled. Category options are tabulated on the comparison page.

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